Find Wine of the Month Clubs by Ability to Be Personalized

When comparing wine club subscriptions, Personalization is something you should look closely at


Some wine clubs don't even offer the most basic of personalization, but some let you choose almost everything except which wines are shipped (offering a red-only and a white-only version, different delivery frequencies, or different shipment sizes). The highest-scoring wine clubs in personalization are the ones where you can pick each wine in your shipment or otherwise be very specific about what kinds of wine you want to receive.

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Nakedwines.com

All-Around Rating:

For You Save $50 on your first 6-bottle case, just $49.99. Voucher code is already entered. Click for This Deal.


For You Save $100 on your first 12-bottle case, just $79.99. Voucher code is already entered. Click for This Deal.

Personalization Rating:

Overview: Naked Wines isn’t really a wine club the way you think of one, but it’s a personalized wine buying service that you pay into on a monthly subscription so… we treat it like one. It also happens to be the most interesting wine club we’ve come across in a while.

What We Love: The list of things we love about Naked Wines is long, but here are some of our favorite bits: the wines we tried were excellent and priced exceptionally well; the winemakers interact with commenters on a regular basis; you can make this wine club anything you want it to be.

WINC Wine Club

All-Around Rating:

Exclusive Deal For You Join today and save $26 on your first Winc box. Free shipping on orders of 4 or more bottles. Click for This Deal.

Personalization Rating:

Overview: Winc set out to change the wine industry by finding new ways to get better value to wine drinkers in the under $15 range, and boy have they ever. By delivering unprecedented value at $13 a bottle and personalized selections geared for every palate, Winc is a standout wine of the month club. If you're ready for more sophisticated wines, you can upgrade to Winc Select. Either way, you can save even more money by participating in their myriad rewards programs.

What We Love: We love how they go above and beyond to reward loyal customers with substantial savings and invitations to a premium level program. No other wine club offers this level of loyalty rewards, or this much fun! Also, as time has passed under wine director Ryan Zotovich, the selection of premium wines has both grown in selection and quality.

Wine Club Gift Info: When you give a Winc subscription, you are giving wine credits which can be redeemed by your favorite wine lover. They'll then set up their own account so Winc's personalization engine can get to work on learning what they love. Opt for a fancy gift announcement on the big day for a little extra dough.

Wildcrafted Wines

by Travelfood Curated Wines
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Personalization Rating:

Overview: A wine club featuring hand-picked tiny-production wines from Napa, Sonoma, and other northern California wine regions. This “mom and pop” wine seller focuses on wines produced by well-known winemakers and made of grapes from premium vineyards.

What We Love: Their wine selection is a veritable who’s who of famous winemakers, especially their creative side projects. There aren’t many wine clubs featuring this “new California” ethos and they’re as rare as the wines they ship.

TastingRoom.com

by Tasting Room by Lot18
All-Around Rating:

For You Join today and get a $40 tasting kit for just $6.95. Click for This Deal.

Personalization Rating:

Overview: A 12-bottle personalized wine club that begins to get to know your preferences with a six mini-bottle wine tasting kit delivered for $6.95. By signing up for the tasting kit experience you are automatically enrolling in regular wine club shipments, 12 bottles delivered quarterly for $149 plus $19.99 shipping.

What We Love: Their best feature is total control of your account online without having to contact customer service — change the contents of your shipment, change your shipment size, have your next shipment sent exactly when you want it, or even cancel online.

Wine Club Gift Info: They don't talk much about it, but TastingRoom wisely offers a gift version of their wine club — the tasting kit plus 2, 6, or 12 full-size bottles and 1, 2, 4, 6, or 8 shipments for your favorite wine lover to experience. The more you buy, the more you save!

Bright Cellars Club

All-Around Rating:

For You Join today and save $50 on the first shipment — New members only. Click for This Deal.

Personalization Rating:

Overview: A personalized wine club that gets to know what kind of wine you like through a wine-preference quiz and the ratings you give for wines from previous shipments. Sends four bottles of wine that match your preferences, monthly.

What We Love: Bright Cellars has amazing customer service and offers a cheese-pairing option as an add-on. We've liked each shipment better than the last, and this corresponds to seeing our Bright Points (accuracy of matching) increase, too.

French Wine Club

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Personalization Rating:

Overview: A rare French wine club featuring affordable selections from a variety of wine regions within France. They tend to work with smaller producers offering either exceptional value or something unusual.

What We Love: Everything you want in a wine club, especially if you love French wine. Their wine program is created by a multi-generational wine family from Bordeaux with great connections and taste in wine. Unlike some other specialty wine clubs, this one is priced perfectly.

Firstleaf Club

All-Around Rating:

For You Join today and save $40 on your first personalized shipment of wine. Shipping is included. Click for This Deal.

Personalization Rating:

Overview: An affordably-priced personalized wine club that learns what you like as you receive, drink, and rate six bottle shipments. International, domestic, and award-winning wine from a thoroughly modern wine subscription box service.

What We Love: Compared with other wine subscriptions in this price category, we think Firstleaf has nailed ease-of-use, presentation, and offers reasonably-interesting wines. We also really like that they identify the body, acidity, sweetness, fruitiness, and tannin level for each wine they sell. You can review the wine before it is shipped and swap out wines that have characteristics you don't like.

Wine Club Gift Info: Since Firstleaf is a personalized wine subscription, gifts are given as electronic gift cards. This gives the recipient the chance to customize the wine selection, as they're meant to do. Gift cards are issued in denominations of $25-200. We recommend at least $100 to make sure he or she doesn't have to pay for any part of the first box.

GrapeSeed Selections

by GrapeSeed Wine
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Overview: Grapeseed Wine started out as a way to have customers help fund one-time wine productions by acclaimed winemakers, but now it's a wine club, too. Get preferred pricing on all of their new releases and enjoy helping stellar winemakers stretch their winemaking creativity.

What We Love: We're big fans of any group that has exclusive wines because they produced them (as opposed to buying out a full production of someone else's wine)

Wine Down Box

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Personalization Rating:

Overview: Sometimes you just want a bottle of wine, some cheese and salami, and some crackers to tie all together and wind down a long work week. Enter the Wine Down Box (you see what they did there?) and add a little classy fun to your Friday nights — or someone else's as this makes a great gift!

What We Love: The wines have been excellent, and the pairings with the cheeses have been spot on. For how much hype there is around wine-and-cheese pairings in general, it's actually not that easy to pull off. And of course, we're suckers for salami.

Wine Club Gift Info: We think Wine Down Box makes a better gift than a subscription for yourself. The wine selection is excellent and the pairings are well done, so the delight of a party in a box arriving every month can't be beat. Every box comes packed for presentation and freshness.

The Collectors Series

by International Wine of the Month Club
All-Around Rating:

For Gifts Save $10 when you give a 4-month wine club gift. Use code SAVE10 at checkout.


For Gifts Save $15 when you give a 6-month wine club gift. Use code SAVE15 at checkout.


For Gifts Save $30 when you give a year of wine gift. Use code SAVE30 at checkout.

Personalization Rating:

Overview: Our favorite series offered by The International Wine of the Month Club, we really dig the interesting, high-end, European-focused wines that arrive at our door. We've been able to find Italian and French red wines we enjoy courtesy of this wine club, which helps us understand the wine from these countries in a more nuanced way.

What We Love: More than anything, we love surprise factor of these wines. Every time we open a box, we sort of grimace at the prospect of drinking a Rhone red or an Barolo (wines that we typically don't enjoy because of our own palate preferences), but we're always surprised at how the wines are enjoyable anyway, and usually much better than we were expecting.

Wine Club Gift Info: Wine club gifting is an area that this company excels at. They give you the most options of any two-bottle wine club, from when you pay for each shipment, to all of the standard customizations, gift notice options, etc. The first shipment of all gifts includes organza-wrapped bottles for an extra touch.