This 12-bottle wine club is one of the more fun affordable wine subscriptions. It features value-focused white and red wines from around the world. Their $12 international wine selections typically offer better value in white wine than red. Take advantage of their introductory offer of just $79.99 for a case, but be warned, you are signing up for recurring shipments at $149.99.
We've received many shipments of wine from the Virgin Wines parent company over the years, but we continue to hold the club in relatively low esteem. It's perfect for a wine lover who wants an inexpensive selection of International wine delivered to their door every quarter. It's not a good fit for anyone who likes wine that sells above $15 at the grocery store.
Because of the success of the Virgin Wines club, many other wine clubs are competing with 12-bottle case clubs priced around $170 per quarter (including shipping costs). Some of them are offering much better quality wine for that price so we know this company could, too.
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Virgin Wine Club membership costs $149.99 for 12 bottles of wine. Shipping costs extra and is $19.99 per shipment plus sales tax where applicable. The price per bottle, with shipping, is $14.17.
Shipments are sent quarterly. Subscribe and cancel any time.
Okay, so here's the skinny on these big-name wine clubs! Virgin is a multinational conglomerate led by the charismatic Richard Branson. They don't have a liquor license, and they don't want to get into that business, so they've contracted with a third party to fulfill their wine club orders/shipments. The third party is a successful wine club provider in the UK that's been providing wines to a HUGE membership for many years.
They source wines from around the world, and then share their great finds with their club members, and their clients' club members, too.
It's important you know this! It's not a sign that the quality will be bad or that you shouldn't trust the ... Virgin trusts them with their reputation and we think you can trust them, too.
Now, onto normal Wine Club value-talk. The introductory offer is a great way for you to try-before-you-buy. You're getting 12 bottles of good-quality wine for under $6 per bottle, plus an electric corkscrew set, and free tasting notes.
After the introductory offer where you’ll receive a case (12 bottles) of wine every quarter for $139.99. Because of the way the private-label company works, there is some crossover between what's available for distribution to wine club members across their wine clubs, but that each wine club gets a few unique bottles to set it apart from the others. It's unclear whether or not the Virgin Wine Club has any wines picked by anyone at Virgin itself though, and we’re guessing Richard Branson isn’t the one doing the picking!.
We’ve broken down the pricing below so it’s easier to understand:
|Introductory Offer||Subsequent Shipments|
|# Bottles of Wine per shipment||12||12|
|Price||$69.99 ($5.83 per bottle)||$139.99 ($11.67 per bottle)|
|Total Price per Shipment||$89.98 ($7.50 per bottle)||$159.98 ($13.33 per bottle)|
We like quarterly case-clubs because you save on shipping and it's better for the environment to send out fewer shipments each year.
Something we noticed: the Mixed case appears to be 8 reds and 4 whites. You can also choose Red-only and White-only if you want.
Last Updated: 3/26/2013
|Best Deal:||12 bottles for $79.99|
At WineClubReviews.net we take an objective approach to our star ratings system. Our written reviews are very much subjective, based on our 10+ years of wine club review experience and our own ideas about what good wine and good value mean. The star ratings are based on 11 attributes that we feel define what a wine club should be. Here is how Firstleaf Wine Club stacks up on these traits.
Virgin Wine Club